High Care Plus
HighCare Plus is an Egyptian company specialized in integrated cleaning services and facility support solutions. Established in 2021 as an extension of the HighCare Group, which has been operating since 1990, the company provides comprehensive cleaning, pest control, marble polishing, disinfection, glass façade cleaning, and labor supply services for businesses, government entities, factories, hospitals, universities, and commercial facilities, making HighCare Plus a trusted partner for organizations seeking professional facility management and cleaning solutions across Egypt.
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High Care Plus (Case Study)
- Experiential Focus: The branding design for HighCare Plus emphasizes professionalism, reliability, and service excellence, reflecting the company’s commitment to delivering comprehensive cleaning and facility support solutions. Every design element is crafted to build trust and showcase the company’s dedication to maintaining safe, clean, and efficient environments for its clients.
- Brand Storytelling: The visual identity tells the story of a trusted Egyptian company built on the legacy and expertise of HighCare Group since 1990. Through professional color palettes, clean typography, and service-oriented design elements, the brand communicates its strengths in cleaning services, pest control, disinfection, facility maintenance, and workforce support.
- Modern Aesthetics: The design incorporates clean lines, contemporary visuals, and a polished corporate style, creating a professional and dependable image suitable for the cleaning and facility management industry. The modern aesthetic reinforces HighCare Plus’s position as a trusted partner for businesses, government entities, healthcare facilities, and commercial organizations across Egypt.
Project Details
Outcome:
The final branding package for HighCare Plus successfully reflects the company’s position as a trusted provider of integrated cleaning and facility support services in Egypt. It communicates their commitment to professionalism, operational excellence, and delivering reliable solutions, backed by decades of industry expertise through the HighCare Group legacy.Key Deliverables:
- Logo Design
- Brand Guidelines
- Color Palette and Typography
- Visual Identity for Digital and Print